How can a real estate developer use a 3D virtual walkthrough to gain an edge in the market?

Do you feel that the real estate market is getting tougher and more competitive? Are you having difficulty attracting customers' attention? And yet, your competitors continually seem to be earning more?

If so, understand that times have changed. And customer expectations have changed. They are no longer satisfied with mere visualizations of houses. Visualizations and photos don't give them all the information they're looking for. And the information your customers want to acquire without leaving their homes.

How is this possible?

What is a 3d virtual walk-through?

3D Virtual Walking is a technology that allows users to experience a virtual reality similar to that experienced when physically walking through a building or grounds. Users can move through the virtual environment using a mouse, keyboard or a special virtual reality device such as VR goggles. The 3D virtual walkthrough can be used to showcase buildings, interiors, investment areas, etc. It is particularly useful in the real estate industry, where it allows customers to see a property without having to leave home.

3D Virtual Walk - Benefits

1. Offers with 3D virtual tours have 87% more views

First, you differentiate yourself from the competition. 3D virtual tours are the latest technology that gives you a competitive edge and attracts more customers. Why should they speculate based on photos when they can experience a place through immersive virtual walk-throughs?

Moreover, a 3D virtual walk-through is much more attractive than a regular advertisement. This is because customers can understand what it's like to live in a property. They will virtually see what it feels like to sit in a beautiful interior, relaxing on a velvet purple couch in front of the TV and enjoying coffee on the balcony overlooking the boulevard, feeling the fresh October breeze on their faces. They will also see their children laughing and screaming with joy in their new room....

Is there a better way to convey such a vision? Without a doubt, such an experience is much more immersive than looking at photos or 3d visualizations.

2. With 3D virtual walk-throughs, your potential clients see the final result from the very beginning

As a result, you'll get more appointments and work with clients who are more interested in your offerings. It's like having your own assistant to call all your contacts, ask about your clients' needs, choose the best options and reject those who are not interested in your property.

This will save you a lot of time! And for real estate developers, time is money.

3. 3D virtual walk is available all the time

With a 3D virtual walkthrough, potential clients from all over the world will be able to visit your property 24 hours a day, 7 days a week. This is a great solution for those who can't visit the houses they are interested in in person. This is important when, as a real estate developer, you are targeting foreign clients. By allowing potential customers to see exactly what the property has to offer, the competition for homes can be even fiercer, making it possible for the property to get a fairer deal.

You'll say: why not use good old photos?

Certainly, photos of a property are an important marketing element, but 3D virtual walk-throughs offer much more than regular photos. They allow customers to take a thorough tour of an entire house or apartment, seeing its layout, room arrangement and details such as the appearance of furniture or furnishings.

Virtual 3D walk-throughs are also a great opportunity to show the potential of a property, for example, by allowing clients to conduct virtual renovations or arrangements.

All of this means that 3D virtual walk-throughs can be more attractive to customers than regular photos, and can therefore help real estate developers and agents gain many more customers.

Advantages of a 3D walk-through over photos

1. The speed of sales increases dramatically

3D virtual walk-throughs are a great tool for increasing the speed of property sales. They make it possible to present the property as it could look after renovation or arrangement, which will certainly encourage potential customers to buy. 3D virtual walk-throughs also make it possible to show not only the property itself, but also its surroundings and the view from the windows, which further increases the attractiveness of the offer.

Thanks to this way of presenting the property, customers can better imagine what their future apartment will look like, which translates into a faster sale.

2. you can present the building in different colors and styles

One of the benefits of virtual walk-throughs is the ability to present the building in different colors and styles. This makes the project customizable, meaning that the real estate developer creates a home that suits the client's needs. In order to help the client achieve the desired effect, the real estate developer can also offer a full range of design and construction services, as well as interest the client in furniture they like.

3. Lower cost of creating a 3D walkthrough than arranging or renovation

3D virtual walk-throughs are actually much cheaper than traditional methods, and the quality is the same as photographic tours. This can even save money that can be spent on other things, such as marketing campaigns. 3D virtual tours are the future of the real estate market, as they not only help you attract new clients, but also get better deals, speed up your workflow, establish an international presence and save money.

If you want to create a 3D virtual tour, just contact us.

We are ready to help you sell dreams to your customers by creating 3D virtual tours with soul.

Don't hesitate to contact us, we will be happy to help you create an unforgettable virtual tour.